Our story began in the year 1945 when a young yarn trader, V. N.Ramachandran, dared to dream. He dreamt of starting his own company and soon in 1948 he set up his first spinning mill Premier Mills manufacturing and exporting fine combed cotton yarn. In 1958, he set up a second spinning mill expanding capacity to meet the growing demand for his products.

Premier Mills further expanded and grew under the able leadership of his son Jagadish Chandran when he joined the business in 1964. Transforming the company by making sweeping changes suitable for the times, he was a pioneer to introduce a 24 hour work day in his factories setting a trend for the entire textile industry in the country. He fought against the discrimination of women in the workforce and won a landmark victory in the Madras High Court enabling women to work at night with equal rights alongside men. Residential facilities were offered to families and this changed the landscape of the skilled workforce in factories.

Jagadish Chandran moved on to establish a composite mill in Hosur with spinning, weaving, dyeing and printing with the state of the art machinery. He optimised the complex processes and systems in the organisation by developing , improving and implementing integrated systems of the various functions and thus heralded the age of Industrial engineering processes in the textile industry.

There was no looking back for Premier Mills.

Premier Fine Linens, led by Shanthi Srinivasan, continues to expand the dream and vision of the founding fathers. Today, Premier Fine Linens has a turnover of 50 million USD of the group turnover of 250 million USD. Shanthi Srinivasan grew the company to become a dominant player in the global home textile industry both in hospitality and retail, spanning across 25 countries . As online business began to take a larger share of the retail market, she envisioned and established the online brand Blue Dahlia successfully. Today, the online business offers a range of quality bed linens and has become a household name in India.

Her vision continues to expand the horizon of Premier Fine Linens as she continues to upgrade technology and automate manufacturing processes to improve quality & productivity. A completely automated sewing plant, doubling the capacity, is envisaged for 2021.

Shanthi Srinivasan believes that in these highly competitive global markets, it is not only essential but also important to have governance of outstanding quality. Continuous improvement, efficiency , integrity and accountability is built in her administration and management policy.